From Napkin sketch to market ready
CALICO was founded by and is primarily staffed by designers. Now that we focus on the manufacturing side, we can help you with every aspect of your project using a methodology that has been refined over a decade to temper even the most simple idea into a market ready object.
At every step of the way we validate and test every good idea to make sure it will not dead-end. Most products fail, but most products are not designed with an all-encompassing understanding of user behavior, social value and aesthetics, materiality and engineering, cost and lifetime analysis. A single person can usually nail a few of these things--but if you want a surer bet, we're here for you.
systematic riffing on an idea to make something new
visual and engineering, from low to high fidelity
validation to back up your investment and keep you on track
Samples ready for investor pitches and manufacturers