Product Design

From Napkin sketch to market ready

CALICO was founded by and is primarily staffed by designers. Now that we focus on the manufacturing side, we can help you with every aspect of your project using a methodology that has been refined over a decade to temper even the most simple idea into a market ready object.

At every step of the way we validate and test every good idea to make sure it will not dead-end. Most products fail, but most products are not designed with an all-encompassing understanding of user behavior, social value and aesthetics, materiality and engineering, cost and lifetime analysis. A single person can usually nail a few of these things--but if you want a surer bet, we're here for you.

Rapid Ideation

systematic riffing on an idea to make something new


visual and engineering, from low to high fidelity


validation to back up your investment and keep you on track


Samples ready for investor pitches and manufacturers

tell us all about your project needs.

Don't be a stranger, now! We'd love to see how we can help you get where you need to go. Even if that means in the middle of nowhere, sleeping well, knowing that your project is getting taken care of back home.

outdoors shot around evening on a dirt road with chaparral and slightly snowy cloud covered mountains in the distance
arrow for link

CNC Milling / Routing

Not your dad's handheld router

arrow for link


you gotta test before you invest

arrow for link